Popeyes® and Gulf First Fast Food Company Announce Intent to Develop Iconic Fried Chicken Restaurant Brand in Saudi Arabia

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Exclusive franchise and development agreement to see hundreds of new restaurants in the Kingdom over the next few years

RIYADH, Saudi Arabia, April 26, 2021 // PRNewswire // – Today, Popeyes® and Gulf First Fast Food Company (“Gulf First”) are delighted to announce a development and growth plan for the Popeyes brand in the Kingdom of Saudi Arabia. Gulf First has entered into an exclusive franchise and development agreement for the territory.

With more than 3,400 locations in more than 25 countries, today’s news builds on Popeyes international expansions in China, Spain, Switzerland, Sri Lanka and the Philippines. More recently, the brand announced that it will enter the UK, India and neighboring countries, and that it will strengthen its presence in Mexico.

“We are delighted to announce the development agreement with Gulf First to accelerate the rate of growth of the Popeyes brand in the Kingdom of Saudi Arabia, as part of our strategy of broader global expansion,” commented David Shear, international president of Restaurant Brands International Inc., the parent company of Popeyes. “Customers around the world love our famous chicken and, with its vast experience in the market, Gulf First will accelerate our ability to reach customers across the Kingdom.”

Over its 49-year history, Popeyes has been recognized in the global fried chicken market for its exclusive cooking techniques and authentic Louisiana flavors, including its now famous chicken sandwich and other iconic menu items. .

“We are proud to partner with Popeyes to increase the brand’s presence in the Kingdom of Saudi Arabia. This allows us to create hundreds of career opportunities and share the joy of Popeyes with the Saudi people, ”said Madhav Kapur, CEO of Gulf First. “We approach all aspects of life with an entrepreneurial spirit, with the goal of improving our lives and our world. We look forward to increasing our share in the fast food market in Saudi Arabia by continuing to focus on providing exceptional service and delicious flavors of food to our guests. We believe this will position us well for success in the Kingdom of Saudi Arabia. ”

Forward-looking statements

This press release contains certain forward-looking statements and information, which reflect the current beliefs and expectations of management regarding future events, initiatives and operating performance and speak only as of the date hereof. These forward-looking statements are not guarantees of future performance and involve a number of risks and uncertainties. These forward-looking statements include statements about our expectations regarding the ability of the Popeyes business in Saudi Arabia to open hundreds of restaurants in the coming years; our expectations regarding our ability to replicate our international formula for success for Saudi customers; the ability of the Popeyes company in Saudi Arabia to create hundreds of career opportunities; or the ability of the Popeyes business in Saudi Arabia to increase its share of the QSR market in Saudi Arabia. Except as required by applicable law, we assume no obligation to update these forward-looking statements, whether as a result of new information, subsequent events or circumstances, changes in expectations or otherwise. .

SOURCE Popeyes Louisiana Kitchen



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